Classic | Opus
Two serving as one
IMG Self Promo
IMG is the world's premier and most diversified sports entertainment and media company. They serve the world's leading marketers and media networks to help them grow their businesses through their event properties, media production and distribution, talent brands, sponsorship consulting, brand licensing, sponsorship sales and other services.
Challenge
IMG interacts with some of the most renowned names in the sports and entertainment fields. This project was a representation of the company’s image and expertise. Each detail was scrutinized for brand compliance and appearance. To gain the utmost impact, stocks and colors were press tested, revised and proofed to satisfaction. Die Strikes were done to ensure the depth and crispness of the blind embossing. The results were dynamic. To support their global presence, the booklet will be repeated in several languages.
Designers
Founded in 1960 with a handshake between Mark McCormack and golf legend Arnold Palmer, IMG has grown into a global operation. In 2004, renowned entrepreneurial pioneer Ted Forstmann acquired the company and infused it with renewed energy, creativity, and strategic direction. For a look into a fascinating company, visit www.IMGworld.com