Classic | Opus
Two serving as one
Valet Living Magazine
Valet Living Magazine is a Charlotte, North Carolina magazine that is produced six times a year. This lifestyle magazine is focused on providing its family of readers a publication that is article based and highlights the wonderful businesses in Charlotte and its surrounding areas. Valet Living advertisers are offered the opportunity of exclusive advertising and carefully planned ad placement. What sets Valet Living apart from other publications is their love of the Queen City and a true commitment to publishing a product for the purpose of pleasing the readers and advertisers.
Challange
The biggest challenge for Valet Living Magazine was entering a market that had been saturated with publications that started off with good intentions but somewhere fell short of their expectations. Convincing advertisers and readers that Valet was different would be a test. After the first issue the Valet team realized they had accomplished their goal.
Design
The design of the magazine from the layout to the writing is a collaboration of the entire team at Valet Living. Design is done in house which allows for precision in planning and production of this publication. Working closely with Classic Graphics has proven extremely rewarding as the final product of each issue is vibrant and truly a work of art. Now, known not just as a magazine but a coffee table piece, Valet has accomplished in its early stages what it has set out to do.